Thursday, 5 October 2017

A2 G324: DANCERS RESEARCH

YOUTUBE:

DANCERS RESEARCH:

Before I presented my initial ideas for the music video I wanted to look more into the performance type of music videos to see what can be included and how it will look. 

A performance based video shows the artist/band throughout the production. This type of video is good for a low budget as it does not require many extras. Performance music videos can include the artist lip syncing to the song, dancing or showing other talents they have. In particular I wanted to look more into dance and how it is represented in R&B. 


Female dancing in the R&B genre can be seen as provocative and 'sexy' to appeal to the male audience which includes hair flicks, bent knees, swaying and hip movements. This is to target the most appealing areas of a females body to males. 

WHAT I FOUND ON YOUTUBE?

When researching information about H.E.R's song 'Say it Again' I found that many dance groups have choreographed a routine to this song. I wanted to show what I discovered on my blog because I think it will give me some inspiration of what type of music video I want to produce when planning my initial ideas. 


The choreography in this video is very powerful yet smooth and it flows nicely with each other. By looking at this routine I already have a range of ideas for lighting, mood and pace for my music video. Since the dance is very gentle yet sharp I want to ensure that the pace is very light and soft yet the scenes to be sharp and seductive with a lot of attitude and colour. Generally many dancers perform with mood lighting such as blue, red, orange, so I will incorporate this into the settings I choose. The lighting creates a fun yet mysterious atmosphere keeping the target audience intrigued and thrilled. 

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